What is Domain Authority and how to Increase It?
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If you have any information in the blogging field, then you will definitely know about Domain Authority. Domain Authority is basically a Parameter by which the value of your Blog / Website seen in the market.
Thousands of blogs are created every day on the Internet and every blog maker wants to show that his blog is on Google’s first position, but it may not be so. Google has a lot of problems in deciding to show which blog should be in the first position. Domain Authority is used to decide the same.
Today, there are many bloggers who work hard day and night, even SEO optimizes their blog article well, even after that, their blog is not known on the first page.
If you are also facing the same problem, then perhaps the region domain authority may be less.
There are many other reasons for coming to the first page of Google, but of those reasons, having good Domain Authority is the most important.
That is why today I will tell you that what is Domain Authority and how to Increase it so that your blog article will start showing on Google’s first page.
What is Domain Authority?
Domain Authority, which we also call DA in easy language, is a parameter through which the value of your blog in the market is determined.
To know the domain authority of any blog, it is rated from 1 to 100, in which the higher the number of that blog/website, the higher the value of its domain will be.
The Domain Authority has not been Introduced by Google, rather it has been Introduced by Moz, an SEO tool. Google considers PA more than DA i.e. Page Authority to rank any article.
Google had said in a report that it considers PA more than DA, but this is not completely true. Google also considers DA somewhere in an indirect way.
Domain Authority is also different for all websites, if your blog is new then its DA will also be between 5 and 10 and as your website becomes old, its DA will increase.
How to check your website’s Domain Authority?
To check Domain Authority, you will get many such websites on the Internet, through which you can check DA of any website. But it is believed that if we use the tool of the person who has introduced the Domain Authority, we will get the best information.
That is why you always use Moz’s own Moz open site explorer tool because it is considered to be the best Domain Authority Checker tool. It always shows the latest DA Score of your website.
No one is aware that on which basis Moz SEO tool performs the authority check of the domain, but it is believed that there can be more than 40 factors to check the Domain Authority, which is the domain authority check of your website.
Domain Authority Vs Page Authority Both Domain Authority and Page Authority are two sides of the same coin. Both contribute because of which your website ranks on Google’s first page.
What are Domain Authority and Page Authority in an easy language?
In Domain Authority, it happens that all the sites you have created a backlink for your main domain help to increase the domain authority of your blog/website. This shows how many other websites you have received a reference to your blog, which increases your blog’s DA score.
The more DA sites you get a backlink from, the more DA your blog will grow, and the more quickly it will start ranking.
In-Page Authority it is how many backlinks you have received for your single blog post from other websites. Any backlink you get from other websites on a single blog post makes it as easy as that blog post to be ranked on Google’s first page.
The more you create backlink for your blog post from sites with high DA, PA, the sooner that post will start being ranked on Google’s First Position.
Based on these things, you must have known that what is the difference between Domain Authority and Page Authority.
Now let us know how to Increase Domain Authority.
You can increase the Domain Authority of your website by following these steps.
1. Chose Good Domain Name
2. Write SEO Optimized Post
3. Interlink Post
4. Comment On Other Blog
5. Link Building
6. Increase Page Loading Speed
7. Promotion Via Social Media
1- Chose Good Domain Name
If you are just starting Blogging, then you choose your domain name which is related to your Niche / Topic, due to this SEO has a lot of effects. As the name of this blog is StareBlog, on which the article related to technology is written. Similarly, if your blog name also has a word related to your Niche, then it is quite good.
Your domain is a kind of brand that you are going to build or do, then always remember that your domain name is Catchy and Short so that people do not have a problem in remembering your blog name. So that they do not have a problem in finding your blog again.
2-Write SEO Optimized Post
If you do not write SEO Optimized Post on your blog, then you are doing very wrong. Due to not writing SEO Optimized Post, your ranking has a lot of effects which reduces your Domain Authority indirect way.
If you are using a blogger, then there will be a problem in writing your SEO Optimized Post, that is why if you have an investment then you can shift to WordPress. If you do not have an investment, then you can use the online tool of Yoast SEO.
You can paste it on Blogger by writing SEO Optimized Post which will improve your ranking. Your DA will start increasing and if you use WordPress, then you get many SEO plugins in it, using which you can become a good SEO optimized Post writer.
If you write a blog by doing SEO well, then your user will enjoy reading your blog, which will help reduce your blog’s bounce rate, which will make your blog get ranked as soon as possible.
SEO helps a lot in increasing the domain authority of your blog.
3- Interlink Post
What is an Interlink Post and how to do it – Interlink Post means to link your blog to another article. You should remember that whenever you write a new article, then definitely link with your old article which is ranked in Google in that article.
This makes it possible that the interlinking of your blog’s article becomes better and more Chance that after reading this article the user should read it closely which leads to Traffic Increase of your blog
By interlinking, it is also beneficial that when Google’s Crawler crawl your ranked post, then it will start crawling all the article links that are in that article so that your blog post’s link juice will be Increase. Soon Google will start ranking your post on the First Page.
4- Comment On Other Blog Post
You can make a good comment by going to the blog of another blogger who writes blogs related to your Niche.
This will create a good relationship between you and that blogger and provide some value through your comment while commenting. It is more likely that the user of that article can read your comment and start coming to your site. This will increase the traffic of your blog.
By commenting on other blogs, your SEO also has a lot of impacts. By commenting, you get a no-follow backlink which helps in increasing your blog’s Domain Authority.
5- Link Building
You must have heard about your guest post, this method also comes into Link Building. You should write an article by going to the website of others connected to the topic of your blog, from which you get a backlink.
The backlink that we get from Guest Post is a Do-Follow Backlink which helps to increase the Domain Authority of your blog. For Guest Post, you contact the owner of another website and tell them that you want to write content for them.
You write for them good quality content which they will upload on their site so that the users of that site will start coming to your site which will also increase your traffic and you will also get a Do-Follow Backlink which will improve your Blog’s Domain Authority.
6- Increase Page Loading Speed
This is the most important step in which you have to reduce the loading speed of your blog.
In a study, it has been seen that due to the high loading speed of your website, the SEO of your blog is greatly affected, due to which the Domain Authority of your blog starts to decrease.
Due to the higher loading speed of the blog, there are more chances that the user should close your blog before opening, which will increase the Bounce Rate of your blog, due to this, there will be a lot of impact on the SEO of your blog. The indirect way your blog’s domain authority will begin to reduce.
To reduce the loading speed of your website, you can use some good themes but be sure that the theme is definitely Mobile Friendly.
Therefore, to increase the Domain Authority of your blog, try to keep the loading speed of your site as low as possible.
7- Promotion Via Social Media
You may share the content of your blog on social media. This will increase your domain authority.
To get a maximum social share for your blog, create an account on all social media platforms from your blog name and whenever you write new content share it on all your social media accounts. Social engagement will start increasing your blog popularity.
At the end of your blog, you can also call your user through Call to Action to share your blog on Social Media Accounts. You can also use Social Media Share Buttons on your blog so that your Audience may share your blog post easily.
If you follow all the steps mentioned above, you will soon start seeing Improvement of your Domain Authority.
If you are thinking that the Domain Authority increases in a day, then you are thinking wrong that it takes a long time to increase the Domain Authority and if you are thinking that the Domain Authority is everything then it is also wrong.
In today’s era, if you want to rank in the top position, then pay attention to your content as well, Content is always a King.
If your content is not good, then Domain Authority will not be able to do anything, that is why you should pay attention to your content first and when your Blog becomes 2–3 months old, then you can increase Domain Authority through Backlinks. I hope that you will not have any problem related to this topic that what is Domain Authority and how to increase it.
Also Read: What is On Page Optimization in SEO.